REQUIREMENTS FOR A MINOR IN MARKETING :
A student majoring in
any discipline other than Business Administration may complete a minor in
Marketing upon satisfactorily completing the following requirements:
**Econ 266S Principles of
Economics 4
BA 101 Business World 4
BA 340 Marketing 4
Subtotal 12
Minimum of eight (8)
hours selected from the following:
BA 240 Business Creativity and Innovation 2
BA 339 Selling 3
BA 342 Retailing 3
BA 344 Advertising 3
BA 346 Managing Customer Value 4
BA 347 Consumer Behavior 3
BA 348 Public Relations 3
BA 372W Global Business Seminar 4
BA 439 Marketing and Management of Services 4
BA 445W Marketing Strategy and Policy 4
Subtotal 8-9
Total
REQUIREMENTS FOR MARKETING MINOR 20-21
1Contact the Office of the Dean of the School of
Business Administration once the requirements for a minor in Accounting,
Business Administration, Marketing or Economics are complete.