Lines in the Sand
Four Corners Regional Cooperation


"The New Power of Regions:
A Policy Focus for Rural America"


June 14, 2002


Greg Anesi
David Eppich
Tom Taylor

    The region being represented here is known as the Four Corners and incorporates the geographic area of the four corners of the states of Colorado, New Mexico, Utah, and Arizona. It is a watershed basin for the drainage of the San Juan River, which starts in the San Juan Mountains of Southwest Colorado and runs through a portion of Colorado before entering the northwest corner of New Mexico. The river, named Saint John by the Spanish explorers, meanders the entire length of San Juan County, New Mexico, and then enters back into Colorado at its very southwest tip. It then crosses the border into the southeast part of Utah and runs many miles before joining the Colorado River in what is now Lake Powell. Many rivers and washes drain into the San Juan River during the course of its journey and the water it carries is a vital necessity for the inhabitants of the arid Four Corners area.

    The area ascribed to this effort of regional cooperation is approximately 12,000 square miles and roughly the size of Massachusetts, Connecticut, and Rhode Island combined. The political profile of this vast region is greatly varied, as one might expect.

    The Four Corners region has a large amount of federal lands included in its boundaries. Approximately 43.5% of the Four Corners region is federal public land. The National Forest Service, Bureau of Land Management, and the National Park Service manage this public land through the respective federal departments in Washington, D.C.

    The region is divided by the borders of four state governments and is located at some distance from each of the state capitols. The lack of population in the region corresponds to small numbers for legislative representation to each state government. Geographic barriers and distance from the centers of state power also present difficulties in obtaining attention and services from the respective states.

    Each of the Native American Tribal Nations has a central form of government with council officials elected by tribal members and a tribal chairperson or president also elected by the tribal members. The council is responsible for constructing all policy and legislation for the tribe and the chairperson oversees the administrative directors for each of the services. Each tribe has its own judicial system, court system, and laws under the authority of the federal government. They maintain their own respective law enforcement agencies and are considered to be sovereign nations within the United States of America. The Southern Ute Tribe has trust lands only in the state of Colorado. The Jicarilla Apache Nation has trust lands in Northwest New Mexico. The Ute Mountain Ute Tribe has trust lands in the states of Colorado, New Mexico, and Utah with the Navajo Nation having trust lands in Utah, Arizona, and New Mexico.

    The counties in Northeast Arizona, Southwest Colorado, Northwest New Mexico, and Southeast Utah each have boards of commissioners who are responsible for government services for their respective counties. Property tax, sales tax, and state and federal funds make up their primary revenue.  A town or city council elected by the citizens in that municipality governs municipalities located in the counties. Their primary source of revenue comes from sales tax and use tax or fees generated within the municipal boundaries.

    Many discussions by groups over the years in the Four Corners concern how the state, county, and tribal boundaries are artificial barriers that thwart problem solving and made it impossible for the people in the region to work together on common issues. Ed Quillen, a noted columnist for the Denver Post, gave the following observation in a speech to Colorado's Club 20 on this problem throughout the West:
" Thomas Jefferson's committee in the Confederation congress didn't just arrange for the western lands to be transferred to the central government. It also devised rules for surveying those lands. Jefferson was a rationalist in tune with the intellectual fashions of his day, especially if they came from France. Now, if you remember some high school algebra or geometry, you probably recall drawing graphs of equations on a grid that is called a "Cartesian co-ordinate system." That name comes from Rene Descarte, a French mathematician who discovered that you could describe almost anything by putting it on a grid. This fascinated Jefferson, and so when his congressional committee issued its recommendation, Jefferson made sure that the lands out west would be surveyed on a universal grid tied to the distant equator and the poles not with the traditional metes-and-bounds method tied to local landmarks.

    That Jefferson belief in a rational system of land description is why we live in "one of those big square states out west. " If someone else had been in charge of that committee, we might have political boundaries that bore some relationship to the physical landscape, rather than these arbitrary lines." (Quillen)

    Wallace Stegner noted that John Wesley Powell was a proponent of organizing the West into hydrographic basins that would be virtually self-governing. (Stegner) Daniel Kemmis, former legislator and mayor of Missoula, Montana, has commented "people tend to define themselves in terms of the land that surrounds them". (Kemmis) Kent Briggs, former President of the Center of the New West, has said: "the Four Corners area is unified culturally and geographically, but is hampered by political boundaries that do not relate to natural boundaries. For this reason, political and economic cooperation are vital to the creation of any region-wide effort. Such cooperation must respond to needs expressed at the grass roots; it cannot be imposed from above, from the federal level." (Briggs)

    An attempt was made for this federal level regionalism through the Four Corners Regional Planning Commission, established in 1967 as a federally supported regional commission by President Lyndon Johnson. Dr. Arthur Gomez discusses this commission and its efforts: "For all of its lofty ideals, the nation's newest planning agency enjoyed a brief and rather uninspired history. During the first two years of operation the agency expended most of its limited budget funding a barrage of feasibility studies… In theory, the FCRPC spent its first years defining ways to redress economic deficiencies in agriculture, mining, manufacturing and the recreation industries. In practice, however, little 'action' ever took place…this commission was relocated from Farmington, NM to Albuquerque in 1970 and was closed in 1974 by President Richard Nixon. Nevertheless, the intent of the FCRPC to promote economic revitalization through interstate cooperation warrants praise." (Gomez)

    The San Juan Forum is an organization established in 1991 as a grassroots effort to promote Four Corners regional development. Organizers in a series of regional meetings developed three categories for the Forum to pursue including: promotion of regional information exchange; regional unity and identity; and collective efficiency in the use and development of regional resources.

Under the 'regional information exchange' category were the following concepts:
1. Develop a social and economic database of the region
2. Provide a clearinghouse of expertise available within and to the region
3. Provide for communication channels
4. Improve inter-agency communication through providing a standing forum
    composed of cross-sector representation
5. Identify what is currently being done by existing agencies, councils,
    associations and what also needs to be done. The mission should be to avoid     duplication; communication is the goal.

The 'promote regional unity and identity' category had these concepts:
1. Promote local autonomy
2. Establish a regional identity based on geographic, scenic, cultural, and
    economic commonalties
3. Build a momentum of unified action by focusing on "common denominators"
4. Promote a change in external perceptions of our common region
5. Develop and support an attitude of change in the region
    to build grass roots commitment to move toward objectives of common
    benefit

The 'promote collective efficiency in the use and development of regional resources' category had these concepts included:
1. Promote greater efficiency in the use of governments and resources
2. Provide for greater leveraging of existing resources
3. Focus on regional revenues as opposed to fixating on public dollars
    received from state and federal sources
4. Provide for collective efficiency on a cross-state regional basis
5. Break down institutional boundaries and barriers
6. Expand membership in organizations and associations by accessing
    members across state lines
7. Advocate on regional issues at a federal level by coordinating a lobbying effort with       congressional delegations of four states instead of one state


    The focus question asked for organizational structure was who should be represented on the board of directors. The categories were 'representation' and 'regional authority', that included: one entity/one vote while encouraging inclusion; "adhoc-racy" which included a flexible, open system; public-private balance practicing inclusion, open to diverse organizations, not just governments. With the large federal agency presence in the region, it was important to include representatives/liaison for agencies such as the Bureau of Land Management, Bureau of Indian Affairs, Forest Service, and National Park Service.

     A task force met on August 1, 1991 and set up the outline for the formal structure. State Senator Sam Cassidy of Colorado facilitated the meeting that had membership from different governmental agencies as well as the private business sector.

A discussion ensued regarding the role that the San Juan Forum could assume, and the following elements were formulated in a plan for the organization:
1. Regional networking and communication to address public issues with
    regard to community and economic development, quality of life, and the
    cultures of the Four Corners Region.
2. Maximizing the efforts and resources of existing organizations (and
    communities) to address issues of a regional nature.
3. Facilitating appropriate organizational collaboration and community
     partnerships to achieve common goals.
4. Addressing those issues that cannot be adequately addressed by
    individual communities, organizations, or governments alone.

The plan went on to establish regional networking and community development processes through the following methods:
1. Identify and define public issues
2. Form leadership groups and networks for each issue
3. Build appropriate databases
4. Formulate position papers
5. Formulate action strategies

     Jurisdictions involved in this effort of cooperation included the Southern Ute Tribe, the Ute Mountain Ute Tribe, The Navajo Nation, the Jicarilla Apache Tribe, San Juan County (New Mexico), La Plata County (Colorado), Archuleta County (Colorado), Montezuma County (Colorado), Dolores County (Colorado), San Juan County (Colorado), San Juan County (Utah), the Little Colorado River Plateau RC&D Inc., all the municipalities in the counties listed, and the state governments of New Mexico and Colorado. Private business was represented as well as rural development agencies and councils of government.

     This plan has been the foundation for the San Juan Forum. The organization has gone through several strategy revisions over the past few years, primarily in identifying general issues in which the Forum will engage and then working through the specifics of those issues. The concept of action strategies is then carried by existing individuals or agencies as the San Juan Forum has no desire to duplicate or manage organizations, but rather to bring them together into a common course of action; creating economies of scale and aggregated demand. The Forum also acts to secure agreement on issues of regional concern, creating a common political concern that is then lobbied on a national or state level to legislators representing constituencies in the Four Corners region.

    The San Juan Forum currently has several issues of regional concern on which it is working, including: telecommunications, transportation, value-added and sustainable agriculture, small business development, tourism, federal agency collaboration, and cooperation with local entities for rural community development, health care, and regional air service. The advent of the four Native American tribes engaged in collaborative ventures with other entities has incredible potential and also paves the way for the future when demographics indicate an increasing population of Native Americans in the Four Corners region. The communication between all entities is vital for the successful future for all citizens in the region.

     One of the primary factors in successful efforts is the role of the regional institution of higher education. The Four Corners has two primary institutions, Fort Lewis College, a public liberal arts and sciences four-year college in Durango, Colorado, and San Juan College, a two-year community college located in Farmington, New Mexico. The presidents of both institutions have supported the concept of regionalism and have lent that support to organizations like the San Juan Forum. The success of a regional organization is tied to higher education institutions as they provide non-partisan educational and research support tied with a mission of community service. The institution can assist in providing a mechanism to bring all constituents together. The ability of the regional colleges to support the continuing regional efforts of organizations is problematic however due to the lack of resources that smaller public institutions can commit to these kinds of external programs.

     Within the Four Corners region, the two colleges have also provided strong support for leadership development efforts that is very important in supporting and promoting regional endeavors. Edgar Schein commented that: "The one thing that is becoming clearer and clearer is that the institutions of the past may be obsolete and that new forms of governance and leadership will have to be learned." (Hesselbein et al.) John Bryson and Barbara Crosby comment: "Shared power is defined as shared capabilities exercised in interaction between or among actors to further achievement of separate and joint aims. The aims are the desire to achieve gains or avoid loses. Power sharing requires a common or mutual objective held by two or more organizations. However, because shared power situations are 'mixed motives' situations, authority is not merged. Participants reserve the right of 'exit' so that their other, unshared objectives are protected." (Bryson and Crosby) This particular point should be a focus of any discussion of regional development.

     The Leadership La Plata program started over ten years ago in La Plata County, Colorado with Leadership San Juan and Leadership Montezuma programs following close behind. These programs incorporate discussions with their classes on the concept and benefits of the Four Corners as a regional entity. The concepts of people coming together for the "common good" whether it is in infrastructure development, market aggregation, or services provided for the health and well-being of the citizens of the region are discussed by every class. This helps assure regional thinking for the future from key individuals providing leadership in their respective communities.

     An area of economic interest in the Four Corners region is the tourism industry. Tourism will continue to provide a strong base to the economy but there are indications it will change to some extent from its current market. The region has more cultural destination points coming on line in addition to the traditional ones like Chaco Canyon, Mesa Verde, Aztec Ruins, Canyon de Chelly, and others. The Four Corners Monument project, Center for Southwest Studies at Fort Lewis College, Crow Canyon, and the Anasazi Heritage Center are just some of the cultural points that add value to a tourism experience. They attract people who spend more time and money because of the cultural enrichment they experience. There are now discussions on creating eco-tourism and heritage tourism experiences in the region that also add value. The recreational tourism opportunities offered in the region are immense and if managed well and enhanced through a regional marketing concept, will continue to sustain this strong segment of our economy.

     Energy production has been for many years a strong segment of the regional economy. This will continue in our region but also should suggest that we look at the future of energy. The increasing emphasis on renewable energy production, particularly solar, could have positive implications for the sun rich Four Corners. Fuel cell development, with natural gas as the fuel, could see businesses and homes in our region become electrical producers, not consumers of clean energy production. The remaking of the electrical grid system to accommodate this new energy production will become a real concern and will increasingly become a problem for federal policy makers. The advent of wireless communications and solar voltaic energy systems should indicate that anywhere in the region electronic commerce could happen. One example is a Navajo weaver selling directly to an individual in Europe over the Web while not leaving her hogan in a distant part of the reservation. Home-based business takes on a whole new meaning with the coming of wireless communications and stand-alone energy systems.

     Heath care is an issue that underlies quality of life and an assessment of rural economic vitality. The article "Rural Issues and the National Debate" (Western Wire) defined core issues at the center of the rural health care discussion. The most important concerns for rural America, according to this article adapted from a briefing by the Rural Policy Research Institute, are the supply of the providers and the availability of accessible facilities. If no services exist, or if access is very limited, the debates on consumer choice or benefit packages are of no consequence.

     During the discussions of health care reform it is important to ensure that restructuring of institutions or new operations include responsiveness to rural needs and concerns. It is essential that flexibility and local accountability be built into the restructuring. 'Border crossing' from one state to another to secure health services is much more likely to be a rural issue and to the extent that some legislative proposals do not recognize this type of situation, particularly in restructuring institutions or programs will be to the detriment of rural health care. Network development, alliance formation, and multi-community collaboration may need to overcome anti-trust considerations and the continuing rivalry between communities.

     The San Juan Forum instituted a regional health care survey to set the stage for future regional health care service development. The project was accomplished by a graduate class in political science from the University of Colorado at Denver. They conducted a survey across the Four Corners region and interviewed a wide variety of health care providers.

The five questions to be asked during all interviews were:

1. What do you see is the most critical health care problem on the reservation today?
2. What is the main health concern in the Four Corners area?
3. How could healthcare resources, i.e. facilities, personnel, equipment, in the Four     Corners area be better distributed to increase healthcare providers and health care     receivers?
4. If a forum addressing healthcare issues in the Four Corners area were held, what     would you/your organization like to have discussed?
5. What type of medical service is missing in the area?

    The interviews were carried out between February 11th and April 30, 2000. While most of the people contacted were extremely cooperative and eager to help, there were some individuals that chose not to participate for a variety of reasons. Those that participated provided a wealth of information, most of which was not overly encouraging on the medical state-of-affairs for the Four Corners region.

There were several similar problems and solutions that surfaced in many interviews:
1. The large number of grass roots efforts currently underway, attempting to solve        health care concerns.
2. The dedication of health care professionals and volunteers, trying to solve current       and future health care concerns.
3. The lack of health care services and providers in the region.
4. The need for more cooperation between all providers and less "predatory" tactics     between providers.
5. The need for a health care forum that would help focus attention on the multitude of      problems, and include participation from all providers, volunteers, grass root      organizations, and health care recipients.

     Many horror stories were heard in most of the interviews, and many were very recent. Most stemmed from lack of facilities, affordability, and ease of access (geographical). In general, the areas of concern ranged from dispersed care facilities to non-existent services, including lack of facilities and providers for dental, diabetes, alcoholism and simple basic care. Care for the very old and very young, particularly preventative care, was a common theme and extreme concern for providers and receivers alike. It was disturbing to hear so many lament the fact that in this robust economy so many are being left behind and are in much worse shape.

     One of the main issues facing the Four Corners is the lack of centralized data concerning the economics of the region. Each of the jurisdictions represented in the region has compiled economic data for its particular area but there is no centralized source of data for the entire region. Adding to the problem is the fact that most of the governmental entities in the region, including federal, collect data in different types of formats, thus making a common regional database extremely difficult to build. A report done in 1993 on the Colorado Plateau by Dr. Walter Hecox, a professor of economics at Colorado College, and Bradley Ack of the Grand Canyon Trust is the first centralized compilation of economic and demographic data for the plateau, and it was useful in that regard for the Four Corners region. There have been discussions generated in the region for standardized data collection in all parts of the region to establish viable comparisons and regional economic reports. The difficulties are compounded when so many diverse jurisdictions are involved but must be resolved in order to present integrated regional concerns to various state legislatures, federal agencies, and grant organizations. An effort led by the San Juan Forum is now underway to develop a regional economic picture with a common data set for all entities.

     This effort began in May of 2001 when a dialogue ensued among a variety of entities involved in regional economic development. The dialogue centered on the discussion of a Four Corners region economic development strategy that would cross-cut state lines and unify the efforts of local government and other groups in their development strategies. A work session, hosted by the San Juan College Enterprise Center, was held with representatives including: staff from the San Juan College Enterprise Center and the San Juan Economic Development District (Farmington, NM), the Northwest New Mexico Council of Governments (Gallup, NM), Region 9 Economic Development District of Southwest Colorado, the La Plata Economic Action Development Partnership, Fort Lewis College, and the San Juan Forum. The outcome of the session was a proposal to define the Four Corners area as a discrete economic unit and begin collaborative research that would provide a snapshot of economic and demographic information pertinent to the defined area.

     For the purposes of the project, the Four Corners Economic Region was defined on the following criteria: the area should represent the membership of the San Juan Forum and the research should initially focus on areas for which economic and demographic information has already been collected.

     The purpose of this project is to provide a summary of current economic information to decision-makers within the Four Corners Economic Region. Ideally, this information will enable decision-makers to identify regional challenges, coordinate regional resources and develop policies that cross-cut state, tribal, and county lines. The project is intended as a baseline study that will ultimately promote economic development and opportunity, foster effective transportation systems, enhance and protect the environment, and balance resources through sound management of development.

     The unique location of the project area at the nexus of four states serves to hamper development efforts. Infrastructure such as transportation and telecommunications does not end at county, state, or tribal boundaries; although in the past, the strategic plans to deal with these issues did. High unemployment rates in one area could resolve labor shortages in adjacent areas if the economic units were viewed collectively to provide cost effective solutions.


Personal Business Perspective
By Greg Anesi

     The purpose of the following discussion will be to give an overview of what motivates business enterprise to locate and remain in the Four Corners area. This particular perspective was developed from a long family history of doing business in the Four Corners. Paternal grandfather Anesi first came to Bloomfield, New Mexico in the 1890's as a homesteader and farmer and unfortunately was not successful. He later relocated to Silverton, Ouray and Telluride, CO., as a miner. My maternal side had a grandfather emigrate to Ouray and become a professional gambler. Both came from a region in Italy known as Tyrol and lived within 20 miles of each other.

     As time progressed, they became merchants and opened hotels. That culture of small business ownership was passed on to me at an early age. The sense of a "can do" attitude, reinvesting in your community and mobility within the region shaped my business career. When I grew up, jobs were scarce in Durango. So I looked north to Silverton where I found a job as a hardrock miner. Later, when the opportunity to open a retail gift shop presented itself, I started my first business. Through that business, I found a mentor and friend from Gallup, New Mexico. When I opened my first Burger King restaurant, it was in Gallup because of that friendship. It was one of the best decisions of my life.

     I was then able to open this restaurant and eleven others from Las Cruces, Alamogordo, Deming, Espanola, Gallup, Grants, and Farmington, New Mexico to Durango and Alamosa, Colorado. I employed over 600 people. I opened these restaurants based on relationships and financing from Silverton to Durango to Gallup. I was able to expand, in part, because my customer base and my employee base were the same throughout the region. Customers in Gallup traveled to Farmington, Farmington customers traveled to Durango and Durango customers traveled to Farmington. Those regional relationships offer an entrepreneur great flexibility in business expansion.

     The small business attitude of 'can do' is a common perspective across the Four Corners. Most people have developed a sense of self-sufficiency that enables them to believe they put their pants on the same way the guys in Kansas City do. They are as capable as anyone, anywhere. Most have a parochial attitude and don't like to go to Denver or Albuquerque to solve a problem. More particularly, they don't like to send their taxes off to the Front Range of Colorado or the Rio Grande corridor in New Mexico. They believe no one will help you if you don't help yourself.

      Approximately 15 years ago, I started Independent Mobility Systems, a heavy remanufacturing operation that lowers floors of Dodge or Ford mini vans and installs a ramp for access by the mobility disabled. At that time, a good friend of mine asked me what I was doing, trying to manufacture automobiles. "That he said was done in Detroit." My response was, " I didn't know we couldn't do it." This attitude prevails throughout the Four Corners region. IMS has an automated production line, high tech engineering systems, and state of the art equipment. My employees, my bankers, and my vendors all contribute to our success. We all believe we can do it.

     When I started IMS, I gave serious consideration to leaving the manufacturing in Phoenix, where I had found the concept. But unemployment in Phoenix was somewhat less than one percent. Unemployment in San Juan County, NM is high at 7.6%. But on the Navajo reservation adjacent to Farmington, unemployment is 43%. The average age on the reservation is 22 years old. The racial mix in San Juan County is 37% Native American, 16% Hispanic, 1% African American and the balance, Anglo.

From an economics standpoint, the most important and significant element of any business enterprise, in my opinion, is labor. You can have capital with high tech computers, heavy CNC equipment and locate it anywhere. The question really is, 'do you have the right people to make it work?'

     The Four Corners has a very homogeneous population and work force; they share common values, a strong work ethic and 'can do' attitude. At IMS, we employ 275 people: 70% Native American, 4% Hispanic, 1% African American and the remainder are Anglo. Twenty-five percent of our work force is female. The traits that make the Native Americans artists, weavers, and jewelers, their attention to detail and their ability to perform repetitive work make them excellent factory workers. At IMS, the average wage is $8.64 per hour with a range of a high at $16.00 per hour for a machinist to a low of $6.15 per hour for an entry-level position in detail. The national average is approximately $14.63 per hour. Management is relaxed; you don't see many three-piece business suits.

     My employees travel as far as 90 miles to work because they want to live where their roots are. Turnover, however, is high for a number of reasons. Cultural differences, transportation difficulties, and language barriers all contribute to high absenteeism that ultimately results in high turnover. There are numerous support systems available for training, however. San Juan College and Fort Lewis College offer training and educational programs. Through JTPA or New Mexico Implant training funds, we have received help from the government to educate and train our employees. Toyota and General Motors have established nationally acclaimed training programs at San Juan College.

      Access to capital is another key advantage for the small businessman in the Four Corners region. I have borrowed money from every bank in the region and that's a good thing, because without the ability to borrow and finance you cannot operate a business. I have borrowed so much money they made me a director on the Board for Sunwest Bank, aka Boatman's, aka Nations Bank, and now Bank of America. So I had the opportunity to see numerous businesses begin and flourish. The Four Corners region has a number of community banks. I am an organizer and director of a new bank, Four Corners Community Bank, and I see first hand how community banks make it easier to start a new business. Community banks in our area still rely on those basic tenants of character, cash flow and collateral. And because of our closeness to the community, our neighbors, and the economy, we can assess risk better than money center banks. We look at the credit score, but when an entrepreneur comes into a community bank in Gallup, Durango, or Cortez, the directors generally have some knowledge of the borrower, which makes the ability to get a loan easier. I obtained the loan for my third Burger King restaurant in Farmington partly because the banker knew my family from Silverton. Community banks participate with loans in conjunction with other community banks in the region. We buy loans in Durango; we sell loans in Gallup. Our customer base is regional and it broadens the opportunity to finance business.

     We do have money center banks: Bank of America and Wells Fargo, and I use both of them. I borrow from them because as a midsize business I need larger banks and they are available to me here. My need for a larger bank started when I tried to hold a sales conference in Farmington and could not find an adequate meeting space. Subsequently, my brothers and I determined to open a hotel with meeting facilities and we needed a larger bank for funding. Wells Fargo was available and happy to help us as we opened a Marriott Residence Inn in Durango and a Marriott Courtyard in Farmington. Hotels are not easily financed, but because of the regional awareness between Farmington and Durango, the bankers made the loan.

      At IMS, we recently received a six million-dollar industrial revenue bond for a plant expansion. With the help of Bank of America and the City of Farmington, it only took us three months from inception to funding the bond. I think that is a remarkable time frame. The state of New Mexico spearheaded the bond process and the city of Farmington made it happen. Local government in our small Four Corner's communities is more receptive to business, which makes the regulatory process less cumbersome.

We do have some real challenges in the form of government regulation. Although the Four Corners region is a 'community' of over 250,000 people, we must go to Denver or Albuquerque to deal with federal regulatory agencies. Both these large urban centers have a different perspective than we do in this rural region and I would tell you that it hurts business here. I believe that for a community of 250,000 people, the EEOC, EPA and OSHA should establish regional offices to deal with local issues at a local level with local sensitivity.

     The labor force and access to finance are the two greatest advantages to locating in the Four Corners area. At IMS, we sell 99% of our products outside the Four Corners area. Sixty percent of the raw components we buy come from outside the Four Corners. Freight and transportation is not a barrier to conducting business. When we ship our products to the East Coast, we have a freight disadvantage with our major competitor in Indiana. But when we ship to the West Coast, we have an advantage because our labor costs are less and our land and building costs are less. The regulatory costs are less. Freight is not then a critical competitive issue.

     Air transportation, however, is a significant obstacle to conducting business in the Four Corners region as our parochial attitude in the Four Corners region works against us. We do not have a true regional airport. It hurts business because my customers and my vendors, Daimler-Chrysler Corporation and Ford Motor Corporation, do not want to fly in small commuter planes thus making it less likely they will fly to Farmington to do business. Until we in the Four Corners stop competing with each other with small local airports, air transportation will suffer and more importantly, business will suffer. People in business want to fly in larger planes.

    I do think attitudes are changing and Durango-La Plata County Airport will become a regional air hub for the Four Corners. Until that happens, any business that deals on a national basis will struggle in the Four Corners region. Obviously, I think the Four Corners region is a great place to live. I have lived in Durango, Silverton, Gallup, Grants and Farmington. This area is one of incredible beauty and it offers a multitude of recreational opportunities. I laughed the other day when I was heading north of Durango to go snowmobiling. I passed a car heading south to Farmington pulling their trailer with jet skis.

     There is also great cultural diversity with its people, art, architecture, and addictive green chile. But I assume most people like where they live. For me, the best reasons to remain in this area are the people and the relationships that I have enjoyed all across this region. As an entrepreneur, it is the economic opportunity afforded me by the abundant labor force and the access to bank financing.

     I believe if we are going to create business and jobs in the Four Corners region, local government policy, state policy and federal policy must become an advocate for regional/local business. If we do not create business in the Four Corners region, we will not create the tax dollars to support and educate our greatest resource. Our children will move to other states and other urban settings where they can find jobs. Local government can be an advocate for business and the time is now.

     I would like to share a story with you that I heard while working in the Camp Bird Mine in Ouray, Colorado. The Camp Bird Mine was one of the richest mines in the San Juan Mountains. It produced millions of dollars worth of gold. It's owner, Tom Walsh, was so financially successful that he bought his daughter the Hope Diamond. Tom Walsh was an ore buyer from Silverton. He acted on an opportunity one day during the silver boom of the 1870's. He happened upon two farmers who wanted to sell their silver mine. He noticed they were throwing black quartz onto the mine dump. That black quartz is known as tellurium, a gold ore, so Tom Walsh bought the mine. He thus bought gold for the price of silver. Tom Walsh recognized a 'golden' opportunity that others missed. I believe the Four Corners offers that same golden opportunity.

     The future of the Four Corners regional economy will depend on its ability to change and embrace what is called the "New Economy". This economy incorporates technology and creates the need for a workforce engaged in a continuous learning environment. The economy of the Four Corners region will undergo a significant transition in the face of declining economic activity in natural resource development and a flatlining tourism industry. While the region's natural environment serves as an attractive quality-of-life asset, its economic readiness for major shifts and the challenges that presents is suspect. Telecommunication and transportation infrastructures have been inadequate to support new economic activity, particularly in the most promising high technology fields. In the absence of concerted, collaborative planning and action the region is in danger of being economically marginalized by the forces of the global economy. On the other hand, proactive planning and strategic action toward electronic commerce can optimize the region's assets while minimizing its liabilities.

     Dr. James Henderson, President of San Juan College, has articulated evidence of this transition as he discusses the changing workforce needs in traditional industries in the Four Corners region. The technology now implicit in equipment used for mining coal, or technologies used in current heating/cooling systems require a workforce well trained in the use of "bits" not "atoms". The atoms to bits concept was presented by Dr. Nicholas Negroponte of the Massachusetts Institute of Technology as he wrote about the conversion in this society from the use of material items in the workplace to a workforce using electrons to transmit information and control computer systems. (Negroponte) Manufacturing industries will continue to convert technologically as the competitive marketplace indicates those who do not become extinct.

     The future of the Four Corners region's economy is directly related to its adaptation of technology and the use of telecommunications. The region's businesses are involved increasingly in strategic relationships and competition with the rest of the world. The advent of the fiber optic backbone into the region has delivered high bandwidth capacity. This capacity opens the gates for businesses to fully engage in technologies used in business-to-business electronic commerce. These technologies allow for greatly increased productivity and cost savings and make the business engaged in them much more competitive. A United States Department of Commerce study recently discussed the fact that technology has made United States workers more efficient…of the 2.6 % increase in U.S. labor productivity between 1996 and 1999, more than half was directly related to information technology (IT). This new economy incorporates technology and creates the need for a workforce engaged in a continuous learning environment.

     The Four Corners is starting to see the advent of businesses based in technology. The fiber optic backbone formed a foundation in needed telecommunications infrastructure and the infrastructure is now being built out. This infrastructure coming into place with the environment and quality of life offered in the region attracts small technologically oriented companies. These businesses offer better paying jobs and provide a real diversification strategy for the regional economy. The need for these companies in our economy will only grow as other traditional economic segments lose their strength over time.

     The competitive advantages businesses may see using technologies for increasing productivity are coupled with the need for a skilled information technology trained workforce. This workforce is required to use the technologies for the companies' benefit and clearly indicate the direction our region should be headed. The education and training needed to supply the workforce comprised of our region's citizens for these jobs and careers becomes very important. Also needed is a well-educated workforce with a broad knowledge base. They will need the ability to react well to change and an understanding that education is life-long, particularly in this rapidly changing world. This above all will give our region the competitive advantage it needs to meet the challenges in a global environment. As has been mentioned earlier, however, the need for the education and training to support this will only become more critical.


Telecommunications Development Through a Regional Process
By Tom Taylor

     How the Four Corners made the leap from a tertiary priority in telecommunicatiojns to the top of the list is an exercise in regional thinking. What circumstances cause one to think regionally? Regional thinking is somewhat against the grain of traditional thought because of the competitive nature and desire to protect one's turf. It is a survival instinct. A business owner wants first to succeed in his own business and therefore expends the most energy in that endeavor. When one realizes that success depends on other businesses succeeding as well, then an individual begins to expand the area of concern. City dwellers tend to support their locality. Increasing the business base of the city seems to require competition with the city next door. Rural folks tend to think of county as their community. Therefore the distinction between the local thinker and the regional thinker is the perception of the scale of one's turf.

     It is a curious reality in this day of total mobility, both physically and electronically, that boundaries have simply disappeared. Governments regulatory systems and tax structures are predicated on boundary. We as citizens of this great nation pay little or no attention to these boundaries because they play little role in our day-to-day business and recreation. We are free to travel from city to city, and state to state without interruption. We can conduct business over the Internet anywhere in the world. When boundaries do interact with our lives it is almost always in the form of an impediment. For example, trying to do a business deal in another state requires dealing with a different set of regulations and having to create a system to mesh it with the regulatory environment of home.

     The mayoral conundrum is a child of the previous discussion. When I was elected mayor of Farmington in 1986, an immediate problem landed on the plate that clearly demonstrated that the mayor's city had no relationship to the mayor's community. An application before the Federal Energy Regulatory Commission was held up in a dispute between the city and the Navajo Nation. The capitol of the Navajo Nation is in Window Rock, Arizona, over 100 miles southwest of Farmington and the subject hydroelectric plant is located 45 miles east of the city. The city was this boxed area enclosed by a line in the sand called the city limit. If a policeman pulls a person over and informs him/her of exceeding the speed limit, the answer should be, "that is impossible because both you and I were going faster than that". The fact is that this limit only relates to the regulation and not to reality. It is not by any means the limit just as the city limit is not the boundary of influence. Farmington is the largest city in the Four Corners region, but it is part of a socio-economic community that defines itself far beyond its city boundary. The Four Corners contains pieces of four states, seven counties and several towns and cities interlaced with five Indian tribes.

     Less populated than urban centers and isolated from the interstate highway system, the Four Corners communities are all stepchildren of our respective states. One of the most serious problems of the Four Corners has been the lack of telecommunications infrastructure. Six U. S. West DS-3 microwave receivers for the entire population of San Juan County served Farmington and the other communities. This amounts to about 3,600 telephone lines to the outside world. Many of those lines were T-1s, which reduced the number of voice lines to fewer than 2000. A similar problem existed in Durango and Cortez, Colorado, southeast Utah, and northeast Arizona. Often, daytime long distance calls were answered with "all lines are busy please try again later". To complicate matters further the LATA boundaries established in the breakup of AT&T were contiguous with state lines. These boundaries prevented a long 1,000 miles to Albuquerque, then to Denver and on to Grand Junction, then back down to Durango just 45 miles from where it originated.

    The Strengthening Partnerships for Active Rural Communities (SPARCS) initiative was a USDA-sponsored attempt to promote regional collaboration in the Four Corners during the years of 1993-94. Meetings were held throughout the area to focus on rural telecommunications issues. Following up in 1995 a regional program called Shooting Star, a project to identify and study telecommunications issues in the Four Corners, was organized among the four councils of government in the Four Corners area. These councils included the Colorado Region Nine Economic Development District, the Northwest New Mexico Council of Governments, the Southeastern Utah Association of Local Governments, and the Northern Arizona Council of Governments. 'Shooting Star' was envisioned as a two-phase project. In the first phase an inventory of telecommunications assets in the Four Corners would be conducted and educational work would be undertaken within selected communities regarding the economic development opportunities that could be accessed through advanced telecommunications services. In the second phase, specific infrastructure improvement projects would be implemented. The Northwest New Mexico Council of Governments was chosen to be the lead agency for Shooting Star. Even though the project was never funded, the region benefited from the dialogue that was established and from the increased focus on telecommunications issues.

     In 1996, the City of Farmington was approached by two telecommunications companies asking for franchise rights to install fiber optics in city rights-of-way. While neither of these projects materialized one of the proposals did provide launch pad for a new era in the Four Corners. Optical Ground Wire, a fiber optic cable encased in a structural steel cable used in place of the static line on high voltage power lines was a technology previously unknown in our area. A look at the western power grid reveals that Farmington is not at all isolated. It is at the center of numerous power lines that fan out in all directions interconnecting the west.

     For a regional thinker this was a no brainer. Within ten minutes of this discovery the mayor of Farmington was on the phone to the Public Service Company of New Mexico asking questions about their interest in making their high voltage power lines and associated rights-of-way available for telecommunications. Ironically, PNM was in the process of planning a microwave upgrade to the San Juan Generating Station west of Farmington. The idea of a fiber link was an appealing option and PNM expressed immediate interest. Tri State Electric in Colorado was the next contact and also expressed interest. Tri State was in the process of planning the upgrade of their SCADA system for which the inclusion of fiber would offer great possibilities. The first meeting of "the Group" (as they were called in this formative period) was just five days later. The group was made up of individuals from New Mexico, Colorado and Utah. The agenda was simple, what are the possibilities of using the existing electric power distribution grid to provide both rights-of-way and structural backbone for fiber optic installation? All of the previous efforts using the public approach had not materialized.

     The obvious solution for the group was to seek private investment rather than the slow and bumpy process of acquiring public money from the many grants available for telecommunications development. A minimum of two years would be necessary to receive grant funding if all the ducks lined up in perfect order. Since the group's motto was, "make it happen at light speed", the federal government didn't figure well into that formula. The group now became known as Fiber Com and they proceeded with the project. By April, contacts with the Navajo Nation President Albert Hale had directed Fiber Com to the Navajo Nation Energy Resources Task Force, that was organized to deal with rights-of-way and development issues expeditiously. At the same time, contacts with the Ute Mountain Ute Tribe, the Southern Ute Tribe, and the BIA were accomplished. PNM began discussions with the Navajo Nation and was preparing to begin the long arduous process of perfecting its 140 mile right-of-way, that included The Navajo Nation, the BLM and over 2,000 individual tenants in a area known as the checkerboard reservation.

     After months of planning meetings, the Fiber Com Group was organized as the Regional Telecommunications Committee under the San Juan Economic Development Service, a regional organization of Farmington, Aztec, Bloomfield, San Juan County, and San Juan College formed to collectively promote economic development. The committee was formed to take advantage of the 501©3 status of San Juan Economic Development Service's existing non-profit structure. The process saved precious time and served to expand the regional influence of the development service.

     The fundraising went on for two weeks and generated $100,000, half in Colorado and half in New Mexico. Fifty thousand dollars was from public interests and $50,000 came from private business. This exemplified the broad-based interest of the region in telecommunications. This also demonstrated a keen understanding of the necessity for regional thought and teamwork to accomplish a difficult task. A quick Request For Proposal resulted in the contract with the engineering firm Black and Veech to accomplish a feasibility study with both engineering and business components.

     The resulting report of June 1998 yielded a positive case to pursue and also enlightened Fiber Com to the magnitude of the challenges ahead. Fiber Com was made up of a cross section of experts, although none of them had expertise in telecommunications. These individuals had come from all over the Four Corners as a united group to solve a problem, each bringing unique attributes and experience that yielded an effective organization. By invoking the teamwork of the region, the tentacles of influence, acquaintances and relationships were able to reach out and fill the knowledge gaps. A part of the study that assessed possible joint venture partners proved pivotal in the coming days. PNM was actively pursuing the right-of-way and preparing an RFP for the construction of the line. Using the venture partners list, PNM identified candidates for the RFP, which was distributed and subsequently awarded for the New Mexico portion of the fiber optic backbone. Tri State Electric entered a partnership with the successful bidder a few months later to complete the backbone in Colorado and construction began on the Albuquerque link in the spring of 2000. The physical construction from Albuquerque to Grand Junction was completed in November of 2000. This completion occurred just prior to the collapse of the over-invested and over-built telecommunications system in the United States.

     Nevertheless, the Four Corners region now has a fiber broadband connection to the world. The work and effort of individuals all over the Four Corners region yielded a product that now provides bandwidth, and for all practical purposes, unlimited capacity and redundancy. The process dealt with many imposed impediments created by boundaries. Recognition of these boundaries being only lines in the sand made it possible for a rural region of this country to come together and solve a vital problem for the economic future of the area.


REFERENCES

Briggs, Kent 1991. COMEX 2000 Speech. Farmington.

Bryson, John M. and Crosby, Barbara C. 1992. Leadership for the Common Good. San Francisco: Jossey-Bass Publishers

Gomez, Arthur R. 1994. Quest For The Golden Circle. Albuquerque: University of New Mexico Press.

Hesselbein, Frances; Goldsmith,Marshall; Beckhard, Richard 1996. The Leader of the Future. San Francisco: Jossey-Bass Publishers.

Kemmis, Daniel 1990. Community and the Politics of Place. Norman: University of Oklahoma Press.

Negroponte, Nicholas 1995. Being Digital. New York: Random House.

Power, Thomas Michael 1996. Lost Landscapes and Failed Economies. Washington,D.C.: Island Press.

Quillen, Ed 2000. Public Lands Under Fire Speech. Grand Junction.

Stegner, Wallace E. 1954. Beyond the Hundredth Meridian. Boston: Houghton Mifflin.

Western Wire 1994. Health Care in the United States. Corvalis: Western Rural Development Center

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