Instructor: Lindsay Nyquist
Schedule: Tuesdays ♦ 6 - 8 p.m.
February 25 and March 4, 2014
Fee: $89* per person
Prerequisite: Students should have, at the minimum, a solid grasp of Facebook for personal use.
* When taken as part of the 3-part Social Media Workshop Series, this class fee will be discounted $50. The other two classes in the series are Introduction to Social Media and Beginning Facebook. Facebook for Business is the final installment in the series.
Are you interested in using Facebook to promote your business?
Do you currently have a Facebook presence,
but feel that you’re not using the platform effectively?
In this hands-on class, we’ll look at real examples of Facebook fan pages that are successful and those that are not. We will create a social media strategy for your business and learn best practices for creating posts, engaging with your customers, monitoring your brand, and making sense of metrics. We’ll also take a quick look into Facebook Ads and see if they are a useful place to reach your target market.
Students who bring laptops will be able to participate in real time, but they are not necessary. If you decide to bring a laptop, please see instructions in the right side bar of this page - ADVANCE set up is required.
If you are a Professional Nonprofit Management Certificate Program participant, these class hours are applicable to your certificate. To learn more about PNMCP, see information in the right sidebar of this page.