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How to plan a college web site |
- Step One: Organize information for your audience
Ask yourself what your audience wants, then focus your web site organization on their needs. Don't make the mistake of using your web site to describe your internal administrative organization. Most readers don't care how your department is organized and will be put off if such inside information is all your site appears to offer.
Think carefully about what you want to say and how you want to say it. Create an outline, gather information for each outline section and chunk outline section information into small, balanced paragraphs. Think about how outline sections relate to one another, then create a table of contents. This table of contents can be the basis for developing navigation for your web site.
- Step Two: Design a navigation structure based on viewer needs
Well designed web page navigation helps viewers find information quickly on your web site. Researching and understanding the information needs of your target audience is the best way to create a well designed navigation structure for your web site. Design your web site navigation so that viewers can find what they need most from your web site in the fewest possible steps. Design your site navigation so that very important content is only a click or two away from the home page of your site. |
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